Lincraft has always been led by skilled retailers with a vision that has allowed the company to diversify and grow. From the most humble of beginnings - a fabric stall in a Melbourne market in the 1950's - Lincraft (formerly Suzanne Silks) was nurtured by three generations of the Ross family before current owners John Maguire and Brian Swersky established Lincraft Australia in 2005.
Today, Lincraft is a whole new shopping experience. Young at heart because it knows what makes hearts beat -the satisfaction of sewing the perfect dress, turning scrapbooks into family heirlooms, nurseries into little kingdoms, redecorating and adding original flair. Or simply taking a mystery tour through the wide aisles and departments of a modern store, finding the right fabric, the ideal buttons, yarn, creative tips and tricks in one shop with people just as passionate as you are.
Like any craft, we've perfected ours by giving valued shoppers the largest range of quality products at the best price. The Lincraft Price Guarantee promises that if you find a cheaper price on a stocked item - we will beat that price by 15%.*
The ideas. The price. The place. The convenience. A craft superstore with a heart that is firmly embedded in the enjoyment of all things hand made and how we can make them come to life.