Beanies Not Meanies

Beanies Not Meanies

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Use your knitting and crochet skills to help end bullying!


Young children are increasingly becoming victims of bullying throughout Australia and signs of this behaviour is rising within primary schools.


To help resolve this alarming societal issue Lincraft has partnered with KOGO and the Alannah & Madeline Foundation in an anti-bullying campaign called 'Beanies Not Meanies'.


Want to help? It's super easy – just knit or crochet a purple beanie and bring it in to your local Lincraft store. They will then be given to the Alannah & Madeline Foundation and placed into their Buddy Bags and given to children going into emergency accommodation and also used in ways to promote anti-bullying.


We hope you will join the cause in making a beanie, donating a beanie, posting on social media and talking about bullying with friends. By doing so, we will spread kindness and understanding, one beanie at a time.


Official purple Beanies Not Meanies DK 8ply yarn is available at all Lincraft stores with $1 from every ball of yarn sold going towards this worthy cause.